Planned preparation
The questionnaire, team and schedule are tested before fieldwork. Most problems are solved at this stage.
Why we exist
Reliable data comes from a well-built field.
However strong a research design is, the reliability of the data is decided in the field. We build the right team for each project, run the fieldwork in a planned and controlled way, and deliver data you can base decisions on.
We take on researcher selection, training, assignment, field coordination and quality control, sized to what your project needs.
What we take on
- Selection
- Training
- Assignment
- Coordination
- Quality control
From data to value, from field to strategy.
How we work
A three-layer pyramid
The pyramid in our name describes how we work: a broad, solid field base, controlled data on top of it, and at the top the value your decision needs.
Value
Data only becomes valuable when it supports a decision. That is why we plan the fieldwork backwards from the purpose of your research.
Data
We check interviews while the fieldwork is running and re-verify suspicious records. The data you receive is cleaned and in the agreed format.
Field
We build the team for each project and send it out with project-specific training. Task allocation, coordination and daily tracking run on this layer.
Quality and ethics
We build quality in the field.
Our approach to quality rests on four principles, and our training is built on them too.
Control in the field
Interviews are monitored while fieldwork runs; unusually short or inconsistent records are re-verified.
Respect for participants
Participation is voluntary. Interviewers introduce themselves, explain the purpose of the research and respect the right to withdraw.
Data privacy
We process personal data under Turkey’s Personal Data Protection Law No. 6698 (KVKK) and give access only to those who need it.
Who we work with
We work with both sides of research.
We give institutions project-based field support, and we give candidates training and the chance to work on projects.
Get a quote- Research companiesTeams that want to run the field side of a project without growing their own staff.
- Research and consulting firmsFirms that need a field team for market, opinion and social research.
- In-house research unitsInstitutions that want to run their internal research in the field in a planned way.
- Academic research teamsResearchers looking for field support for theses and projects.
Candidates
Anyone who wants to gain experience in field research and work on projects as an interviewer or field researcher.